Your Vision, Our Marketing Expertise


Let’s Achieve Success Together

senior housing sales training

Our Services

We deliver comprehensive sales marketing, and advertising services throughout the senior living spectrum—from life plan communities (continuing care retirement communities – CCRCs) to multi-facility organizations. Our capabilities surpass traditional agencies, encompassing discovery and analysis, marketing audits, repositioning, digital marketing, marketing plan and budget development, sales staff recruitment, and specialized training.

Marketing & Sales 

Senior living market assessments

Competitive analysis

Mystery shopping

Brand development

Focus group coordination and facilitation

Strategic planning

Marketing plan and budget creation

Sales training, staff recruitment, management, and coaching

Event planning and execution

Senior living market conditioning seminars

Move-in coordination, management, and implementation

Advertising & Creative 

Logo and brand identity design

Media analysis, planning, and placement

Collateral production

Print, television, radio, and interactive advertising

Direct mail campaigns, list research, and processing

Video production

Web design and development

Social media consulting and implementation

Online marketing consultation and execution

Audits

We apply high standards to evaluate the effectiveness of your marketing program, considering factors such as lead velocity, closing ratios, market saturation, and other elements influencing performance.

Prestigious institutions like Ziegler, Bank of America, Santander Bank, and Raymond James have recognized Wirthwein’s audit expertise. These organizations value our ability to identify obstacles affecting occupancy and recommend actionable strategies that drive increased sales and timely improvements.

senior housing sales training 2

READY TO MAXIMIZE YOUR OCCUPANCY?